I came across an article by Geoffrey James, a contributing editor for INC.com the other day where he throws into the mix an article entitled: ‘The Brochure is Dead’ this immediately pricked my ears up, it was quite a bold assertion and has been challenged since it was published. During the early stages of the … Read more

What I love about designing logos for people is the sheer panic I feel at the start of the project, by having a blank piece of paper in front of you with no idea of where the heck it’s going to lead. Now this is why the brief is so important. I’ve heard clients in … Read more

Hello my name is Gerard of gerard design, I’m a freelance graphic designer, so therefore you are talking with a real person and not a large company, so I give you my undivided attention.  I work and live in the lovely city of Norwich, and for over 30 years I have worked as graphic designer … Read more

gerard design Brochures come in many sizes, from A5 4pp to A4 4pp and multi pages to bespoke sizes, and is a great medium to slip into a delivered order, be left on your reception desk and also a must for exhibitions. They are a great way of showcasing your company and to reenforcing your … Read more

The use of illustrations to enhance a project is a wonderful way to break up large swathes of copy or data for a presentation or in print. At gerard design illustration. Illustration takes on many forms, from vector graphics and icons for your online presence to traditional pen sketches to watercolor illustrations and cartoons. Either … Read more

Although it seams like a minefield out there when you start up a new business, what do I name it, do I need a website, shall I get a logo done, what about my social media pages. It seams to be endless and where shall I get the logo done, shall I go online to … Read more